Kind conduct creates better results
Most of our clients do take care in how they conduct themselves. They do business with consideration of the person they are dealing with. There are other good values such as strong leadership and decision-making that you need in a colleague. But projects and communications flow better, and resulting work can be brilliant when you are working with a considerate person.
Kindness is the differentiator
In a competitive market, what you sell is often not about what you do, but the way in which you do it. It is the person or business that is prepared to add value, to go the extra mile. Just generally be good people to work with, that are going to stand out.
Kindness generates repeat business
People that not only have a good product, but are easy to work with, are people you’ll revisit again and again. Sometimes, even if they ‘re a little bit more expensive.
Kindness makes you memorable
An easy example is the hospitality industry. It’s the restaurant that overhears that your lunch is a special occasion and will bring in a special dessert. It’s the hotel owner that calls the doctor for you if they hear you are ill. Equally, it can just be a colleague that asks how you are that day. These are the things that makes those businesses memorable.
Kindness during Covid
During the pandemic, many businesses were able to protect their staff and give support, whilst trying to sustain their businesses.